How To Be Fascinating

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Dr. Willie Jolley with Sally Hogshead and her son

Sally Hogshead is a NY Times Best Selling Author, a Hall of Fame Speaker and the world’s leading expert on “fascination.” She was named the #1 Brand Guru in the World! Sally is the go to branding person for companies like IBM, Twitter and the YMCA, as well as thousands of small businesses around the world. Her research has uncovered that people have a very short time in which they make a determination about you and if they want to do business with you. It is in that time that we must make a connection and communicate value.

Sally teaches how to break through to get and keep the attention of the listener and to “fascinate” them, so you can do more business with them and in turn, make more money!

Her book on how to build a winning brand, became one of the top books on branding for Fortune 500 companies. She has since become an in-demand speaker and expert who teaches people globally how to be more fascinating and make more money!

Sally’s online assessment is a “must” for corporate groups around the world.  As a favor to me, Sally has given all my friends a gift…a free online assessment of what they have that can make them fascinating.

In this fascinating interview on my SiriusXM radio show,  Sally shares the following powerful points:

  • The greatest way to empower a person is to help them find their greatest value
  • Be willing to be different, to be yourself, and to stand out! Be fascinating!
  • It is your difference that actually draws people to you!
  • You don’t have to change to be fascinating. Just be more of who you really, actually are!
  • You need not be perfect on everything, just be perfect on the things that are perfect for you!
  • Make  the commitment to add value wherever you are.  Add value wherever you are planted!
  • The greatest value you can add is to become more of who you are.
  • Show up with the powerful, fascinating you everyday, and it will brand you effectively in the minds of others.
  • Care more and act on it!  The world is not changed by people who “sort of” care, but by people who passionately care!
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Dr. Willie Jolley has achieved remarkable heights in the speaking industry, having come from humble beginnings of being a fired singer, who was replaced by a karaoke machine! He has gone on to be named “One of the Outstanding Five Speakers in the World” by the 175,000 members of Toastmasters International. He has also been inducted into the prestigious Speaker Hall of Fame as well as achieving the distinction of Certified Speaker Professional by the National Speakers Association. In 2012 he was the recipient of the Ron Brown Distinguished Leadership Award. In 2013 he was named, “One of the Top 5 Leadership Speakers” by Speaking.com and Business Leader of The Year by The African American Chambers of Commerce. Dr. Willie Jolley uses his public platform to pursue his mission of empowering and encouraging people to rise above their circumstances and maximize their God given potential! Many know him as the speaker Ford Motors called on in 2006 when they were on the brink of bankruptcy, and he worked with them in 2006, 2007 and 2008 and in 2009 they were able to reject a government bailout and go on to Billion Dollar profits. No matter the venue, from his exciting television appearances to his Sirius/XM radio show, to corporate audiences like Wal-Mart, GM, Comcast, Verizon, Marriott or The Million Dollar Round Table … Dr. Willie Jolley keeps it moving with high energy and enthusiasm, as he delivers nuggets on how every person can live a better life, one day at a time! Dr. Willie Jolley is the author of several international best-selling books including It Only Takes A Minute To Change Your Life, A Setback Is A Setup For A Comeback, Turn Setbacks Into Greenbacks and An Attitude of Excellence, which was endorsed by Dr. Stephen Covey. Dr. Jolley holds a Doctorate of Ministry Degree in Faith Driven Achievement from the California Graduate School of Theology, a Master Degree in Theology from Wesley Theological seminary and a B.A. in Psychology and Sociology from The American University.